Ecosystems

Prosus brings together ideas, innovation and technology to build ecosystems where lifestyle e-commerce brands can become global success stories.

Central to the concept of ecosystems is using leading technology to capitalise on the enormous pool of data in each app or service.

AI is changing the game, as integrated digital AI workforces – including AI agents – exponentially increase the speed and scale at which data is processed, refined and personalised for every customer.

We unlock the potential of AI to create the marketplace ecosystems of tomorrow: a bright, connected future in which billions of people can live, work and thrive. These ecosystems will be smarter, more efficient, and more personalised than ever before.

And we are at the forefront of this evolution.

Our key ecosystems

Our ecosystems span three core geographies: Europe, Latin America and India.

Combined, these high-growth markets give us an unparalleled ability to break down the barriers to innovation, and chart new frontiers in lifestyle e-commerce.

Through our ecosystems we help billions of consumers to buy, sell and transact through food, Fintech, experiences and commerce platforms, providing them with access to the world’s leading lifestyle e-commerce brands.

We simplify the often-fragmented experience for consumer buyers and sellers, providing an integrated and frictionless approach for lifestyle e-commerce businesses and consumers alike.

Latin America

The reshaping of consumer commerce has been driven by mobile and social adoption, with acceleration in specific sectors including travel, electronics, fashion, and food.

Serving over 100 million people, our ecosystem in Latin America has been driven by the innovative performance and capabilities of iFood, one of Brazil’s largest and most well-known brands. We have strengthened this ecosystem by adding payments and credit options through iFood Pago, ecommerce through OLX Brasil, incorporating online travel through our acquisition of Despegar, and online events ticketing through Sympla.

Europe

Consumer commerce in Europe has been accelerated by a shift towards digital and personalized experiences, fuelled by the rise of online shopping and a growing emphasis on value and convenience.

With over 120 million people using our , we are building a strong ecosystem in Europe, powered by leading brands such as Just Eat, EMAG, Iyzico and OLX.

India

India's consumer commerce market is experiencing rapid growth, particularly in e-commerce, driven by factors like rising incomes, digital adoption, and increasing online shopping habits.

We have built a well-diversified portfolio in India, investing over US$8bn across 30+ companies in the past decade. Key companies in our Indian eosystem include multiple winners across large categories. These include: Swiggy, one of India’s leading food-delivery and quick commerce platforms; Meesho, a leading ecommerce marketplace; PayU, a leading payment solutions provider; Urban Company, India’s largest at-home services platform; and Rapido, a leading ride-hailing platform.

Global expertise

We have a long track record of understanding how consumer-led ecosystems are built around the world.

Our 100-year heritage with Naspers – South Africa’s largest company – has seen our business evolve from traditional print media, to pay TV, mobile, and internet.

Through Naspers we have invested in and built some of South Africa’s leading brands, including Media24, Takealot, Mr D Food, Autotrader and Property24.

Our geographic footprint is truly global, with interests in over 100 markets.

This includes our investment in Tencent in 2001 that has since grown into China's largest and most popular internet service portal, now ranked as one of the largest technology and multimedia companies in the world.

The benefits of being part of our ecosystem

The Prosus ecosystem model support the brightest minds and boldest ideas, delivering innovation, growth and tangible results for e-commerce businesses and consumers. The power of Prosus means:

Becoming part of an ecosystem that deploys AI across businesses to transform performance.
Using technology to improve life for billions of people as part of the Prosus way.
Sitting alongside many of the most advanced technology-driven businesses in the world where synergistic relationships can accelerate growth.