We brought together CEOs and executives from across the Prosus ecosystem for an intensive 8-hour AI training — learning to code and build with AI, from scratch. The course was designed and delivered by our Prosus AI team, covering what it truly means to operate as an AI-first organisation: building autonomously, unlocking AI's full potential, and applying it to real business decisions every day.

They hacked. They built. They learned. And they have already created significant innovations using what they learned.

Now, we're opening this course in a self-paced mode for you to become a leader in the AI-first world. ~6 hours end-to-end, 2–3 if you move quickly. The point is to feel — not just hear about — what's possible today with Claude Code and Codex. We've run hundreds of leaders through it. If you want to lead an AI-native org, start here.

~6 hrs

End-to-end, 2–3 if you move quickly

100+

Leaders have been through it

Flexible

Dip in and out of the course, learn at your own pace

0

Coding experience needed

What you will learn

Five modules that take you from understanding what AI-first leadership means, through to building and deploying working tools yourself — at your own pace.

What AI-first leadership actually means

The difference between using AI tools and transforming how your organisation works. Why this moment is different from every wave before it.

Building with AI for the first time

Set up your environment, write your first AI agent, and learn to give it the context it needs to be useful. No prior experience assumed.

Teaching AI to run its own experiments

How to set up a system that generates ideas, tests them, and improves itself — without you in the loop. You will run this on a real business problem.

Real tools for real decisions

Build dashboards, connect your data, design experiments — using business challenges drawn from delivery, payments, and food platforms.

Leading an AI-native organisation

How to structure your team, your budget, and your strategy when one person can now do the work of many.

Prajna Khanna

"What's new is that the hypothesis itself is now generated and revised by the machine, not by a human."

Fabricio Bloisi

CEO, Prosus

Prajna Khanna

"I connected Spotify, Aura, Notion in an evening. The barrier to entry isn't the build anymore — it's deciding what to build."

Anirban Mukherjee

CEO, PayU

Prajna Khanna

"I spent Liberation Day building a Regulatory Intelligence Platform with AI and now I have a single place for all our payment licenses, filings and regulatory obligations across Prosus corporate entities. Time & costs saved: lots — from many perspectives!"

Gitte Groenewold-Wong

Head of Group Legal, Prosus

What leaders built during the session

Not demos. Real business problems, solved during the course, by executives with no prior coding experience. Hover each card to see what they built.

Diego
CEO, iFood
iFood
Turned a data gap into a deployment-ready experimentAnalysed 200,000 delivery records, discovered the system was missing 98.4% of real opportunities due to a conservative binary rule, and designed a complete A/B test — model, safeguards, success criteria — ready to hand to engineering.
Gandolfo
CEO, JET
JET
Redesigned how restaurants are ranked for customersBuilt a system to balance customer satisfaction against business economics in real time — a problem that had previously required a specialist data science team to even begin approaching.
Christian
CEO, OLX
OLX
Built a calculator that reveals where automotive opportunity hidesCreated an AI-powered Motors Opportunity Calculator — identifying revenue gaps across financing, EV tools, and dealer CRM whilst projecting three-year growth opportunities in OLX's core markets. No coding background.